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Are You TED Talk Ready?  The Importance of Conceptual Capital

Marie And Donny Osmond
Marie And Donny Osmond

It used to just take two. Those days are over.

In the callow youth of the nonprofit sector, you needed two kinds of capital: (1) financial capital, because money does, after all, grease the wheels of change, and (2) social capital, because proving you could fill the courthouse steps or get the Governor to answer you call was a way to make up for not having enough money.  But the NPO sector is…

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